Through years of experience in business, the military, and university teaching, Kirk W. McLaren developed a keen understanding of why many owners of small - to medium-sized private companies become stuck in the pursuit of revenue growth and profitability. Even better, he came up with a solution he shares in this book: A Growth CFO works side by side with the CEO to obliterate obstacles to growth. It’s a team approach especially valuable for CEOs who are smart enough to know they need great analytics but self-aware enough to know they find poring over numbers tedious, confusing, or intimidating. An author with the mind of a CPA and the spirit of a trusted friend, McLaren has provided an easy-to-follow guide to business owners determined to be top 2% CEOs to win personal financial freedom and fulfill their business objectives.
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