The Keystone Advantage (What the New Dynamics of Business Ecosystems Mean for Strategy, Innovation, and Sustainability) by Marco Iansiti, Roy Levien, 9781591393078

The Keystone Advantage (What the New Dynamics of Business Ecosystems Mean for Strategy, Innovation, and Sustainability)

The Keystone Advantage (What the New Dynamics of Business Ecosystems Mean for Strategy, Innovation, and Sustainability) by Marco Iansiti, Roy Levien, 9781591393078
ISBN: 9781591393078
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$35.00
SKU:
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Product Details

Author:
Marco Iansiti, Roy Levien
Format:
Hardcover
Pages:
272
Publisher:
Harvard Business Review Press (August 25, 2004)
Language:
English
ISBN-13:
9781591393078
ISBN-10:
1591393078
Weight:
20.16oz
Dimensions:
6.5" x 9.5"
Case Pack:
24
File:
TWO RIVERS-PERSEUS-Metadata_Only_Perseus_Distribution_Customer_Group_Metadata_20260514163224-20260514.xml
Folder:
TWO RIVERS
As low as:
$19.95
List Price:
$35.00
Publisher Identifier:
P-PER
Discount Code:
C
Imprint:
Harvard Business Review Press
Audience:
General/trade
Country of Origin:
United States

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Overview

Today, many companies operate within a complex network of firms that all depend on each other for success. In this book, authors Marco Iansiti and Roy Levien use the powerful example of biological ecosystems to show how companies can leverage these emerging business networks for long-term success. The book's title, "The Keystone Advantage", is taken directly from biology - it refers to "keystone species", which proactively maintain the healthy functioning of their entire ecosystem for a simple reason: their own survival depends on it. In the same way, say the authors, companies can protect and ensure their own success by deliberately fostering the combined health of the network they operate in.

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