Overview
ARE YOU A CORPORATE EXECUTIVE OUT TO MAKE YOUR FORTUNE AT ANY COST? ARE YOU WORRIED ABOUT “FACTS” AND “EXPERTS” GETTING IN THE WAY OF COMPANY PROFITS? DO YOU WISH YOU COULD MAKE SCIENTISTS, JOURNALISTS, AND ANYONE WHO ASKS QUESTIONS ABOUT YOUR SUSPECT BUSINESS PRACTICES DISAPPEAR?
LOOK NO FURTHER.
Whether you are flogging tobacco, dealing in oil, pushing pharmaceuticals, denying climate change, or exploiting workers, The Playbook is here to help you obfuscate your way to what you want. Included is how to:
• Massage the statistics to suit your needs. Or, even better, fund new studies to challenge inconvenient findings
• Attract and cultivate experts who are out to make some extra cash
• Make your problem somebody else’s problem—ideally, consumers’ or the government’s
• Remember that PR firms, think tanks, lawyers, uncritical journalists, and threats of harassment are your friends!
Follow these rules and you are guaranteed to make a killing. It makes economic sense, after all.
This book title, The Playbook (How to Deny Science, Sell Lies, and Make a Killing in the Corporate World), ISBN: 9781101871010, by Jennifer Jacquet, published by Knopf Doubleday Publishing Group (June 14, 2022) is available in hardcover. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.
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