Overview
Misaligned companies, like cars out of alignment, can developserious problems if not corrected quickly. They are hard to steerand don't respond well to changes in direction. This groundbreakingbook shows you how to get -and keep -all the vital elements of yourorganization aligned and headed in the same direction at the sametime.
Managers must now keep their people centered in the midst ofchange, deemphasize hierarchy, and distribute leadership bydistributing authority, information, knowledge, and customer datathroughout their organization. Alignment is a response to the newbusiness reality where customer requirements are in flux, wherecompetitive forces are turbulent, and where the bond of loyaltybetween an organization and its people has been weakened. The oldlinear approach to management has given way to one of simultaneity-to alignment.
As pioneers of the alignment concept, the authors have developedthis unique approach based on their work with leading companiesthroughout the world. The Power of Alignment is packed with warstories and the firsthand perspectives of industry leaders. You'lllearn how world-class organizations, including Federal Express, theJet Propulsion Laboratory, Columbia/HCA Healthcare, CitizensUtilities, AirTouch, and UNUM achieved extraordinary businessresults. Now, through the authors' expertise, you'll see howalignment can work for your organization.
In essence, alignment links the five key elements of anorganization -people, process, customers, business strategies, and,of course, leadership -to obtain breakthrough results, chief amongthem, sustained growth and profit, loyal customers, and ahigh-performing work force. The Power of Alignment:
* Offers a clear framework for aligning and linking the crucialelements that build and sustain a company's success
* Provides self-assessment tools as well as benchmarking measuresfor evaluating an organization's critical competencies
* Enables managers to create a work force where each employee canrelate his or her activities to the goals and strategic objectivesof the company
* Helps a company determine when and where it is out of alignment,and gives descriptions of such common company pathologies as "ThePhantom Limb Syndrome," "Strategy Interruptus," and "Dead ManWalking"
* Prescribes specific steps for getting an organization back ontrack toward a single, shared vision of its goals
Essential reading for all managers and executives, The Power ofAlignment offers a new way to reestablish focus and sustainedenergy, and is a dynamic approach for staying balanced andachieving extraordinary levels of performance.
"This book is savvy, detailed, timely, and clearly written. Ihighly recommend it for any leader facing the challenges posed byglobal business today." - Dana Mead Chairman and CEO, TennecoFormer Chairman National Association of Manufacturers
"It's not only the stars that have to be in alignment to reach yourdestination, it's all the internal processes, rewards, and drivers.Read The Power of Alignment, and while you may not unlock thesecrets of the universe, you will overcome the barriers tocorporate success." - William L. Boyan President and COO JohnHancock Mutual Life Insurance Company.
"This important book goes beyond TQM and reengineering by creatinga new approach called Alignment. The authors show that greatcompanies manage to link strategy and people and integrate customerneeds with continuous improvement processes." - Peter AugustssonPresident and Group Chief Executive AB SKF.
"The Power of Alignment gets to the heart of a critical element oforganizational leadership, namely focus. Every leader who reads itwill undoubtedly do some serious soul-searching about theconsistency of corporate vision, goals, management systems, andincentive mechanisms." - Louis E. Lataif Dean Boston UniversitySchool of Management.
Managers must now keep their people centered in the midst ofchange, deemphasize hierarchy, and distribute leadership bydistributing authority, information, knowledge, and customer datathroughout their organization. Alignment is a response to the newbusiness reality where customer requirements are in flux, wherecompetitive forces are turbulent, and where the bond of loyaltybetween an organization and its people has been weakened. The oldlinear approach to management has given way to one of simultaneity-to alignment.
As pioneers of the alignment concept, the authors have developedthis unique approach based on their work with leading companiesthroughout the world. The Power of Alignment is packed with warstories and the firsthand perspectives of industry leaders. You'lllearn how world-class organizations, including Federal Express, theJet Propulsion Laboratory, Columbia/HCA Healthcare, CitizensUtilities, AirTouch, and UNUM achieved extraordinary businessresults. Now, through the authors' expertise, you'll see howalignment can work for your organization.
In essence, alignment links the five key elements of anorganization -people, process, customers, business strategies, and,of course, leadership -to obtain breakthrough results, chief amongthem, sustained growth and profit, loyal customers, and ahigh-performing work force. The Power of Alignment:
* Offers a clear framework for aligning and linking the crucialelements that build and sustain a company's success
* Provides self-assessment tools as well as benchmarking measuresfor evaluating an organization's critical competencies
* Enables managers to create a work force where each employee canrelate his or her activities to the goals and strategic objectivesof the company
* Helps a company determine when and where it is out of alignment,and gives descriptions of such common company pathologies as "ThePhantom Limb Syndrome," "Strategy Interruptus," and "Dead ManWalking"
* Prescribes specific steps for getting an organization back ontrack toward a single, shared vision of its goals
Essential reading for all managers and executives, The Power ofAlignment offers a new way to reestablish focus and sustainedenergy, and is a dynamic approach for staying balanced andachieving extraordinary levels of performance.
"This book is savvy, detailed, timely, and clearly written. Ihighly recommend it for any leader facing the challenges posed byglobal business today." - Dana Mead Chairman and CEO, TennecoFormer Chairman National Association of Manufacturers
"It's not only the stars that have to be in alignment to reach yourdestination, it's all the internal processes, rewards, and drivers.Read The Power of Alignment, and while you may not unlock thesecrets of the universe, you will overcome the barriers tocorporate success." - William L. Boyan President and COO JohnHancock Mutual Life Insurance Company.
"This important book goes beyond TQM and reengineering by creatinga new approach called Alignment. The authors show that greatcompanies manage to link strategy and people and integrate customerneeds with continuous improvement processes." - Peter AugustssonPresident and Group Chief Executive AB SKF.
"The Power of Alignment gets to the heart of a critical element oforganizational leadership, namely focus. Every leader who reads itwill undoubtedly do some serious soul-searching about theconsistency of corporate vision, goals, management systems, andincentive mechanisms." - Louis E. Lataif Dean Boston UniversitySchool of Management.
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