Overview
When it comes to customer satisfaction, consistency is kingānot the customer.
While itās been proven that customer satisfaction can greatly impact many financial aspects of a businessāfrom cash flow to profitability and share priceāmost companies have not considered the science behind customer service or built a system for it. With Mark Colgateās FAME modelāstanding for Framework, Accountability, Moments, and Enduranceācompanies and organizations will be able to differentiate themselves, and create a unique approach that will communicate their service brand to their customers in a compelling, clear, and memorable manner.
Colgateās model demands effort, innovation, practice, and endurance, but it will also empower readers to distinguish their businesses among competitors, win over customers even when theyāre proving difficult, and help companies achieve service fame. Backed by case studies and scientific research, this book will help readers to understand the science, tools, and frameworks needed to create their own consistently high-calibre customer service for their organizations, boosting annual returns as a result.
This book title, The Science of Service (The Proven Formula to Drive Customer Loyalty and Stand Out from the Crowd), ISBN: 9781989025062, by Mark Colgate, published by Page Two Books, Inc. (September 18, 2018) is available in hardcover. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.
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