The Storyteller's Secret (From TED Speakers to Business Legends, Why Some Ideas Catch On and Others Don't) - 9781250072238

ISBN: 9781250072238
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Overview

How did an American immigrant without a college education go from Venice Beach T-Shirt vendor to televisionā€™s most successful producer? How did a timid pastorā€™s son surmount a paralyzing fear of public speaking to sell out Yankee stadium, twice? How did the city of Tokyo create a PowerPoint stunning enough to win itself the chance to host the Olympics?

They told brilliant stories.

In his hugely attended Talk Like TED events, bestselling author and communications guru Carmine Gallo found, again and again, that audiences wanted to discover the keys to telling powerful stories, inspiring stories that could galvanize movements and actuate global change. And indeed, whether your goal is to sell, educate, fundraise, or entertain, your story is your most valuable asset. A well-told story hits you like a punch to the gut; it triggers the light bulb moment, the ā€˜ahaā€™ that illuminates the path to innovation. Your story is ā€œa strategic tool with irresistible power,ā€ according to the NYT. Radical transformation can occur in an instant, with a single sentence; The Storytellerā€™s Secret lets you craft your most powerful delivery ever.

In The Storytellerā€™s Secret, Gallo offers lessons from a range of visionary leaders, each of whom cites storytelling as a crucial ingredient in success. A good story can spark action and passion; it can revolutionize the way people think and spur them to chase their dreams. Isnā€™t it time you shared yours?

This book title, The Storyteller's Secret (From TED Speakers to Business Legends, Why Some Ideas Catch On and Others Don't) - 9781250072238, ISBN: 9781250072238, by Carmine Gallo, published by St. Martin's Press (June 27, 2017) is available in paperback. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.

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Product Details

Author:
Carmine Gallo
Format:
Paperback
Pages:
288
Publisher:
St. Martin's Press (June 27, 2017)
Language:
English
ISBN-13:
9781250072238
ISBN-10:
1250072239
File:
Macmillan Trade-Macmillan_Print_US_Trade_20240404220507-20240404.xml
Folder:
Macmillan Trade
As low as:
$9.12
Case Pack:
32
Weight:
8.96oz
List Price:
$19.00
Publisher Identifier:
P-STM
Discount Code:
A
Audience:
General/trade
Dimensions:
5.4" x 8.2" x 0.8"

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