The Unauthorized Guide To Doing Business the Alan Sugar Way (10 Secrets of the Boardroom's Toughest Interviewer)

Alan Sugar is a business legend. When it comes to business, Sugar is both feared and fearless. Shrewd businessman, inspirational figure and sweet-talking star of The Apprentice, this man knows how to strike a deal.

The Unauthorized Guide to Doing Business the Alan Sugar Way draws out the universal lessons from Alan Sugar's remarkable success and identifies 10 strategies that can be applied to any business or career:

1. Don't push or shove
2. Start a revolution
3. Know your customer
4. Stay true to your values
5. Learn from your mistakes
6. Drive a hard bargain
7. Invest in the right people
8. Lead from the front
9. Win as a team
10. Hire in haste, repent at leisure

Want to be the best? The secrets of phenomenal success are in your hands.

Check out the other Unauthorized Guides in this series: Richard Branson; Duncan Bannatyne; Jamie Oliver; Bill Gates; and Philip Green.

While major retailers like Amazon may carry The Unauthorized Guide To Doing Business the Alan Sugar Way (10 Secrets of the Boardroom's Toughest Interviewer), we specialize in bulk book sales and offer personalized service from our friendly, book-smart team based in Portland, Oregon. We’re proud to offer a Price Match Guarantee and a streamlined ordering experience from people who truly care.

We’re trusted by over 75,000 customers, many of whom return time and again. Want proof? Just check out our 25,000+ customer reviews—real feedback from people who love how we do business.

Prefer to talk to a real person? Our Book Specialists are here Monday–Friday, 8 a.m. to 5 p.m. PST and ready to help with your bulk order of The Unauthorized Guide To Doing Business the Alan Sugar Way (10 Secrets of the Boardroom's Toughest Interviewer).