Overview
Zombies are confused, haphazard, and indistinguishable. Businesses act like zombies when empty communications alienate customers, supporters, and partners. The Zombie Business Cure gets to the heart of many communication problems: identity. A lack of focus on identity negatively affects your bottom line and can damage your reputation.
The best organizations are simply more like humans and less like zombies. Humans realize the importance of having a strong sense of self, maintaining a consistent message, and communicating effectively to build relationships. The Zombie Business Cure will help you:
You'll learn from real-life case studies and also gain practical tips and exercises that will help your business. The Zombie Business Cure is the antidote for lifeless communication that repels customers. By using the principles in this book, you'll attract the right audiences and increase your success.
This book title, Zombie Business Cure (How to Refocus your Company's Identity for More Authentic Communication), ISBN: 9781632650801, by Julie Lellis, Melissa Eggleston, published by Red Wheel Weiser (February 20, 2017) is available in paperback. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.
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