Overview
- ¿Qué es exactamente «todo ese trabajo que hay detrás» del que tanto hablan los influencers? ¿No será todo… falso?
- ¿Quizá nadie está preguntando tanto por esas prendas que al final resultan ser publicidad encubierta?
- ¿Cuánta verdad puede haber tras una campaña millonaria?
-¿Es posible la amistad auténtica –¡y el amor!– en un mundo de envidias, competitividad y apariencias?
Este no es un libro escrito desde el odio o la mala baba, ¡que quede claro! Es solo un intento –divertido, aunque crítico y riguroso– de desmitificar las redes y a los dioses que las habitan vendiéndonos vidas de color de rosa.
Este ensayo es una invitación a reflexionar más allá de la pantalla sobre temas como el precio de la fama, la sobreexposición en redes, la pérdida de la intimidad o las inseguridades y los complejos, para intentar comprender este mundo desde todos sus ángulos y acabar descubriendo que, quizá, detrás de cada personaje hay una persona con sus propios problemas, aunque estos no se muestren porque, la verdad, enseñar un atardecer en Bali vende más que la sinceridad.
ENGLISH DESCRIPTION
Gossip and critical thinking join forces to reveal what goes on behind the scenes on social media.
- What exactly is all the “behind-the-scenes work” that influencers say they do? Could it all be … fake?
- Haven’t you ever wondered whether the props they use are nothing more than hidden advertising?
- How much truth can there be behind a million-dollar campaign?
-Is true friendship – or love! – possible in an industry ruled by jealousy, competition and appearances?
Let’s be clear, this essay wasn’t written out of hate or malice. It is nothing more than an attempt – a fun one, although no less critical and rigorous – to demystify social media and the gods and goddesses who rule it, and who go to such lengths to sell us on their perfect lives.
This essay is an invitation to look beyond the screen and ponder issues such as the price of fame, overexposure, the loss of intimacy, insecurities and complexes – to understand what really goes on in the social media world. Behind every façade is a person with problems all their own, even if they don’t show it because, let’s face it, a sunset in Bali will get you more likes than sincerity.
This book title, Todo lo que hay detrás que no se ve: Un ensayo sobre lo que ocultan las redes so ciales y los influencers / Everything That's Behind That You Can't See, ISBN: 9788466677929, by @SALSEOLOGIA, published by PRH Grupo Editorial (January 21, 2025) is available in paperback. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.
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