Unlocking Strategic Innovation (Competitive Success in a Disruptive Environment) - 9780367322502

ISBN: 9780367322502
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Overview

This new book explores how firms achieve competitive advantage in a disruptive, digital and globalized business landscape.

An integrative framework, ‘The Four Rs of Competitive Success’, is introduced, which covers the four core pillars of global strategy: resources and capabilities, technology and innovation (recombination), internationalization and international markets (reach), and physical and virtual location (roots). It then explains how competitive advantage is achieved through an interaction of these four drivers against the backdrop of a globalized and digitized world. It is uniquely practical in its approach, combining theoretical understanding with international case studies and real-life examples throughout each chapter, including Apple, IKEA and Microsoft.

Unlocking Strategic Innovation is concise, applied reading for postgraduate students studying international business, corporate strategy, innovation and digital strategy, as well as academics in the field. It will also be important reading for practitioners looking to gain further understanding of how firms compete and flourish in a global and technology-driven environment.

This book title, Unlocking Strategic Innovation (Competitive Success in a Disruptive Environment) - 9780367322502, ISBN: 9780367322502, by Surja Datta, Sandeep Roy, Tobias Kutzewski, published by Taylor & Francis (March 15, 2021) is available in paperback. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.

Unlike Amazon and other retailers who may also offer Unlocking Strategic Innovation (Competitive Success in a Disruptive Environment) - 9780367322502 books on their website, we specialize in large quantities and provide personal service, from trusted, experienced, friendly people in Portland, Oregon. We offer a Price Match Guarantee, and QuickQuote form, to make purchasing quick and easy.

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Product Details

Author:
Surja Datta, Sandeep Roy, Tobias Kutzewski
Format:
Paperback
Pages:
158
Publisher:
Taylor & Francis (March 15, 2021)
Language:
English
ISBN-13:
9780367322502
Weight:
10.25oz
Dimensions:
6.125" x 9.1875"
File:
TAYLORFRANCIS-TayFran_240411043620272-20240411.xml
Folder:
TAYLORFRANCIS
List Price:
$49.99
Case Pack:
40
As low as:
$44.99
Publisher Identifier:
P-MISC
Discount Code:
H
Audience:
College/higher education
Country of Origin:
United States
Pub Discount:
30

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