Overview
Penned by acclaimed restaurateur Will Guidara, Unreasonable Hospitality explores tips and tricks for implementing tailor-made, top-notch service.
“Intention means every decision, from the most obviously significant to the seemingly mundane, matters.”
Over the course of a decade, Eleven Madison Park – a struggling restaurant in New York City – went from mundane to Michelin-star quality. The reason for this café’s quick come-up? Memorable hospitality, as unforgettable as the cuisine.
All businesses can learn from the success of Eleven Madison Park, and implement hospitality-based models in their own environments, according to Guidara.
Through personal stories and key guidance from other industry heavy-weights, Unreasonable Hospitality encourages readers to challenge the conventional norms of traditional hospitality to create truly revolutionary experiences, rooted in generosity.
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