Overview
Beliebers, Swifties, Directioners? Weirder.
Paleos, vegans, carb loaders, ovolactovegetarians? Pretty weird.
Mets fans, Yankees fans, Bears fans? Definitely weird.
Face it. We’re all weird.
So why are companies still trying to build products for the masses?
Why are we still acting like the masses even exist?
Weird is the new normal. And only companies that figure that out have any chance of survival. This book shows you how.
This book title, We Are All Weird (The Rise of Tribes and the End of Normal), ISBN: 9781591848240, by Seth Godin, published by Penguin Publishing Group (September 15, 2015) is available in hardcover. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.
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