Overview
Perspectives from leaders in decision science at Wharton
Organized in part through Wharton's Risk Management and DecisionProcesses Center, the book assembles leading researchers fromWharton's business faculty who demonstrate how to apply the latestapproaches in decision-making from four perspectives: personal,managerial, negotiator, and consumer. Each chapter describes howdecisions are actually made, presents the ideal scenario, and thenprovides practical suggestions for improvement. The subjects rangefrom when consumers will choose variety, integrating intuition intodecisions, and applying game theory and strategic decisions, todecision factors in negotiations and how choices are made aboutinsurance and health care.
Organized in part through Wharton's Risk Management and DecisionProcesses Center, the book assembles leading researchers fromWharton's business faculty who demonstrate how to apply the latestapproaches in decision-making from four perspectives: personal,managerial, negotiator, and consumer. Each chapter describes howdecisions are actually made, presents the ideal scenario, and thenprovides practical suggestions for improvement. The subjects rangefrom when consumers will choose variety, integrating intuition intodecisions, and applying game theory and strategic decisions, todecision factors in negotiations and how choices are made aboutinsurance and health care.
This book title, Wharton on Making Decisions, ISBN: 9780471689386, by Stephen J. Hoch, Howard C. Kunreuther, Robert E. Gunther, published by Wiley (August 20, 2004) is available in paperback. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.
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