What I Didn't Learn in Business School (How Strategy Works in the Real World)

ISBN: 9781422157633
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Overview

Meet Justin Campbell. He's a new MBA graduate who's landed a job with a strategy consultancy. His engagement team is on a mission: help HGS Inc., a specialty chemicals firm, define and execute a strategy for exploiting a textile technology the company developed.

Justin and his team deploy state-of-the-art strategy tools to analyze the attractiveness of potential markets for the technology. But they soon realize the tools don't help them grapple with the human side of strategy--including political forces swirling within HGS. Everyone involved in the engagement is biased and insecure, brilliant and hardworking, selfish and lazy, loyal and dedicated.

Justin and his cohorts aren't "real"--What I Didn't Learn in Business School is a business novel. But they're realistic: they're just like us. Their story reveals the limitations of strategy tools and demonstrates tactics for navigating the messy, human dynamics that can make or break a company's strategy efforts.

This engaging book uses the power of story to present potent lessons for anyone seeking to excel at strategy management. It's a compelling read--whether you're an MBA grad struggling to apply what you learned or in the fray and eager to see what MBAs get wrong when they land in the real world.

This book title, What I Didn't Learn in Business School (How Strategy Works in the Real World), ISBN: 9781422157633, by Jay Barney, Trish Gorman Clifford, published by Harvard Business Review Press (October 12, 2010) is available in hardcover. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.

Unlike Amazon and other retailers who may also offer What I Didn't Learn in Business School (How Strategy Works in the Real World) books on their website, we specialize in large quantities and provide personal service, from trusted, experienced, friendly people in Portland, Oregon. We offer a Price Match Guarantee, and QuickQuote form, to make purchasing quick and easy.

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Product Details

Author:
Jay Barney, Trish Gorman Clifford
Format:
Hardcover
Pages:
272
Publisher:
Harvard Business Review Press (October 12, 2010)
Language:
English
ISBN-13:
9781422157633
ISBN-10:
1422157636
Weight:
19.2oz
Dimensions:
6.13" x 9.25"
Case Pack:
24
File:
TWO RIVERS-PERSEUS-Metadata_Only_Perseus_Distribution_Customer_Group_Metadata_20241120161039-20241120.xml
Folder:
TWO RIVERS
As low as:
$19.95
List Price:
$35.00
Publisher Identifier:
P-PER
Discount Code:
C
Audience:
General/trade
Pub Discount:
60
Country of Origin:
United States

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