Overview
If you reward your children for doing their homework, they will usually respond by getting it done. But is this the most effective method of motivation? No, says psychologist Edward L. Deci, who challenges traditional thinking and shows that this method actually works against performance. The best way to motivate people—at school, at work, or at home—is to support their sense of autonomy. Explaining the reasons why a task is important and then allowing as much personal freedom as possible in carrying out the task will stimulate interest and commitment, and is a much more effective approach than the standard system of reward and punishment. We are all inherently interested in the world, argues Deci, so why not nurture that interest in each other? Instead of asking, "How can I motivate people?" we should be asking, "How can I create the conditions within which people will motivate themselves?"
"An insightful and provocative meditation on how people can become more genuinely engaged and succesful in pursuing their goals." —Publisher's Weekly
This book title, Why We Do What We Do (Understanding Self-Motivation), ISBN: 9780140255263, by Edward L. Deci, Richard Flaste, published by Penguin Publishing Group (August 1, 1996) is available in paperback. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.
Unlike Amazon and other retailers who may also offer Why We Do What We Do (Understanding Self-Motivation) books on their website, we specialize in large quantities and provide personal service, from trusted, experienced, friendly people in Portland, Oregon. We offer a Price Match Guarantee, and QuickQuote form, to make purchasing quick and easy.
Prefer to work with a human being when you order Why We Do What We Do (Understanding Self-Motivation) books in bulk? Our Book Specialists are standing by Monday-Friday 8-5 PST, ready to help!