Overview
To leverage its power, you first need to understand how the Internet has evolved to take on similarities to the brain. This engaging and provocative book provides the answer. Stibel lays out:
- How networks have changed and what that implies for how people connect and form communities
- What the Internet-and online business opportunities-will look like in the future
- What the next stage of artificial intelligence will be and what opportunities it will present for businesses
Stibel shows how exceptional companies are using their understanding of the Internet's brainlike powers to create competitive advantage-such as building more effective Web sites, predicting consumer behavior, leveraging social media, and creating a collective consciousness.
This book title, Wired for Thought (How the Brain Is Shaping the Future of the Internet), ISBN: 9781422146644, by Jeffrey M. Stibel, published by Harvard Business Review Press (September 8, 2009) is available in hardcover. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.
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