The Routledge Handbook of Festivals

ISBN: 9781032338996
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$62.99
SKU:
9781032338996
Availability:
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Minimum Purchase:
25 units
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Overview

In recent times, festivals around the world have grown in number due to the increased recognition of their importance for tourism, branding and economic development. Festivals hold multifaceted roles in society and can be staged to bring positive economic impact, for the competitive advantage they lend a destination or to address social objectives. Studies on festivals have appeared in a wide range of disciplines, and consequently, much of the research available is highly fragmented.

This handbook brings this knowledge together in one volume, offering a comprehensive evaluation of the most current research, debates and controversies surrounding festivals. It is divided into nine sections that cover a wide range of theories, concepts and contexts, such as sustainability, festival marketing and management, the strategic use of festivals and their future.

Featuring a variety of disciplinary, cultural and national perspectives from an international team of authors, this book will be an invaluable resource for students and researchers of event management and will be of interest to scholars in the fields of anthropology, sociology, geography, marketing, management, psychology and economics.

While major retailers like Amazon may carry The Routledge Handbook of Festivals, we specialize in bulk book sales and offer personalized service from our friendly, book-smart team based in Portland, Oregon. We’re proud to offer a Price Match Guarantee and a streamlined ordering experience from people who truly care.

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Product Details

Author:
Judith Mair
Format:
Paperback
Pages:
452
Publisher:
Taylor & Francis (June 13, 2022)
Language:
English
ISBN-13:
9781032338996
Weight:
27.25oz
Dimensions:
6.875" x 9.6875"
File:
TAYLORFRANCIS-TayFran_250613043216441-20250613.xml
Folder:
TAYLORFRANCIS
List Price:
$62.99
Case Pack:
10
As low as:
$55.43
Publisher Identifier:
P-CRC
Discount Code:
H
Audience:
College/higher education
Country of Origin:
United States
Pub Discount:
30
Imprint:
Routledge

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