Overview
Whether it’s bungee jumping in Queenstown or visiting the Guinness factory in Dublin, where we travel – and what we do when we get there - has changed significantly in the past twenty years. This innovative textbook explores what is possibly the most unrecognized of international service industries, placing tourism in the context of contemporary globalization and trade-in services. It provides new perspectives on tourism as a form of international business, and the implications for firms, the state and individuals.
Split into four separate sections, with introductions outlining the key themes in each, it examines important topics such as:
- the role of governance and regulation in tourism services
- the effects of increased global mobility on tourism entrepreneurship
- how tourism businesses are becoming internationalized
- why other business sectors are increasingly interested in tourism.
Case studies are used throughout to highlight important issues, from developments in the aviation industry to the rise of working holidays. This book gets to the core of a crucial service industry, and is essential reading for any researcher or student of tourism or international business.
This book title, International Business and Tourism (Global Issues, Contemporary Interactions), ISBN: 9780415424318, by Tim Coles, C. Michael Hall, published by Taylor & Francis (March 10, 2008) is available in paperback. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.
Unlike Amazon and other retailers who may also offer International Business and Tourism (Global Issues, Contemporary Interactions) books on their website, we specialize in large quantities and provide personal service, from trusted, experienced, friendly people in Portland, Oregon. We offer a Price Match Guarantee, and QuickQuote form, to make purchasing quick and easy.
Prefer to work with a human being when you order International Business and Tourism (Global Issues, Contemporary Interactions) books in bulk? Our Book Specialists are standing by Monday-Friday 8-5 PST, ready to help!