Sustainable Marketing of Transformative Heritage Tourism

This book proposes that sustainable marketing should be founded on a higher level of consciousness, governed by the Eastern ethical principles of dharma and karma. It suggests a socially responsible, integrated marketing strategy to boost transformational heritage tourism.

This book title, Sustainable Marketing of Transformative Heritage Tourism, ISBN: 9781032386683, by Deepak Chhabra, published by Taylor & Francis (November 29, 2024) is available in paperback. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.

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