Conversation Marketing (How to Be Relevant and Engage Your Customer by Speaking Human)

ISBN: 9781632651389
List Price: $16.95

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SKU:
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Minimum Purchase:
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Minimum Order: 25 copies per title

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Overview

Each of us sees more than 5,000 marketing messages every day. In such a crowded marketplace, brands are scrambling to find new ways to cut through the clutter to reach consumers. With such intense competition, it's critical to stand apart beyond service and price.

Conversation Marketing will help you connect your brands, not just to the minds of your consumers, but to their hearts. Slick slogans and catchy ads may still work in some instances, but today's discerning consumers demand more. They want information and a reason to connect with a brand before they act. They want a conversation.

Conversation Marketing gives you and your company the powerful tools and strategies now required, including:

  • How to earn your audience's attention and provide value at every touch point
  • How to tell a meaningful story
  • How to give your customers agency in the conversation and accept that they're in charge
  • How to listen, not sell

Change your strategy and your tone and you can change your results. Applying the rules from Conversation Marketing will help brands become publishers, increase sales, and establish a lifelong connection with their customers.

This book title, Conversation Marketing (How to Be Relevant and Engage Your Customer by Speaking Human), ISBN: 9781632651389, by Kevin Lund, Joe Pulizzi, published by Red Wheel Weiser (October 1, 2018) is available in paperback. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.

Unlike Amazon and other retailers who may also offer Conversation Marketing (How to Be Relevant and Engage Your Customer by Speaking Human) books on their website, we specialize in large quantities and provide personal service, from trusted, experienced, friendly people in Portland, Oregon. We offer a Price Match Guarantee, and QuickQuote form, to make purchasing quick and easy.

Prefer to work with a human being when you order Conversation Marketing (How to Be Relevant and Engage Your Customer by Speaking Human) books in bulk? Our Book Specialists are standing by Monday-Friday 8-5 PST, ready to help!

Product Details

Author:
Kevin Lund, Joe Pulizzi
Format:
Paperback
Pages:
240
Publisher:
Red Wheel Weiser (October 1, 2018)
Language:
English
ISBN-13:
9781632651389
ISBN-10:
1632651386
Dimensions:
5.25" x 8.5"
File:
Redwheel-RedWheelWeiser_09302022_P5552710_onix21-20220929.xml
Folder:
Redwheel
List Price:
$16.95
Case Pack:
48
As low as:
$8.64
Publisher Identifier:
P-MISC
Discount Code:
A
Pub Discount:
65

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