Selling to the C-Suite, Second Edition: What Every Executive Wants You to Know About Successfully Selling to the Top by Nicholas A.C. Read, Stephen J. Bistritz, 9781260116427

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Selling to the C-Suite, Second Edition: What Every Executive Wants You to Know About Successfully Selling to the Top

Selling to the C-Suite, Second Edition: What Every Executive Wants You to Know About Successfully Selling to the Top by Nicholas A.C. Read, Stephen J. Bistritz, 9781260116427

SAVE $40 off $800+

All Business & Economics Books with
Coupon Code:

BUS25

ISBN: 9781260116427
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SKU:
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Overview

THE CLASSIC GUIDE TO HIGH-LEVEL SELLING.
Updated with new insights from global executives.

How do the best salespeople become trusted advisors to top executives? How do they prepare the right message and get in front of the right influencers and decision-makers? How do they close major sales and establish loyalty for the long-term? 

The authors of this groundbreaking book took a novel approach to answer these questions by asking more than 500 senior decision-makers what they look for when salespeople call. What these top executives reveal will change the way you sell. 

This second edition has been updated with new insights on how to stand out and succeed in a market where executives are using social media and other technologies as a key part of their buying process. You’ll learn how to:
•Target the most relevant executives in any sales opportunity
•Win support from the executive’s network of gatekeepers and influencers
•Position yourself as the supplier who will add the most value with least risk
•Update your prospecting and selling skills for the digital age
•Sell higher, win bigger, and close faster.

Based on the world’s largest study of its kind, Selling to the C-Suite, Second Edition blends empirical research with practical insights to help you sell higher, faster, and stronger.

While major retailers like Amazon may carry Selling to the C-Suite, Second Edition: What Every Executive Wants You to Know About Successfully Selling to the Top, we specialize in bulk book sales and offer personalized service from our friendly, book-smart team based in Portland, Oregon. We’re proud to offer a Price Match Guarantee and a streamlined ordering experience from people who truly care.

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Product Details

Author:
Nicholas A.C. Read, Stephen J. Bistritz
Format:
Hardcover
Publisher:
McGraw Hill LLC (February 21, 2018)
Audience:
General/trade
ISBN-13:
9781260116427
ISBN-10:
1260116425
Case Pack:
20
File:
McGrawHill-MH_ONIX_V30_US_onix30_delta(25_05_20)-20250520.xml
Folder:
McGrawHill
List Price:
$35.00
As low as:
$16.45
Weight:
17.44oz
Dimensions:
6" x 9.2" x 1.14"
Publisher Identifier:
P-MCGRAW
Discount Code:
B
Pages:
288
Pub Discount:
65
Imprint:
McGraw Hill

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